Many Tollywood filmmakers are reportedly planning to relocate or expand their bases in Andhra Pradesh after state Chief Minister YS Jagan Mohan Reddy offered some freebies for shooting and film activities.
Most of the top personalities including Chiranjeevi are from Andhra Pradesh. Following the bifurcation of Great Andhra, rumors have been circulating that Telugu filmmakers would relocate or keep another branch of their production houses in Andhra Pradesh, since Great Andhra was bifurcated. But hardly anyone goes that way.
Fingers were pointed at former AP CM Chandrababu Naidu, who showed a lack of interest or support towards the Telugu film world. While ignoring CBN Tollywood, Telangana Chief Minister’s son Minister KTR alias Katie Rama Rao was meeting their needs by further strengthening his ties with Telugu celebrities.
Jagan Reddy shows interest in celebrities
However, YS Jagan Mohan Reddy continues to show interest in celebrities and is trying to strengthen his ties with them just before the 2012 Assembly elections. He brought the largest number of star preachers from Tollywood to the board. He has been in regular touch with some of them since he became the Chief Minister of AP. His repeated meetings with Chiranjeevi imagined various speculations.
Recently some Tollywood celebrities like Chiranjeevi, Nagarjuna, Rajamouli, Suresh Babu and Dil Raju met YS Jagan Mohan Reddy and asked for his support in the face of problems in the film world. The Chief Minister of Andhra Pradesh has responded positively to them. He regained their confidence by allowing them to shoot and by offering some free, such as a minimum electricity tariff discount on theaters.
Achanta Gopinath AP welcomed the Chief Minister’s gesture. “We were unsure about when to resume shooting, but now, we can see the light at the end of the tunnel. The single window system and cost-free locations are interesting, but only the script determines the location. I made my hit movie Krishna from Anantapur and Hindupur. Gadi Bira Gada. If I can find the right script, I will start shooting on AP, “producer Deccan told the Chronicle.
Producer-director Jeebita Rajasekhara spoke about the cost-effective measures announced by the AP government that 80 per cent of filmmakers would benefit from Jagan’s left. “However, to get permission here we have to run from the pillar to the post; besides we are given only two hours to shoot in the street, which hinders our creativity,” he told DC.
Suresh Babu opined that a section of the industry could start work from AP if more clarity on subsidy is given. The producer told DC, “Undoubtedly, this is a good start. But it all depends on the call of the AP government whether they want to be part of our industry or a full shift, we will know at our next meeting CM Jagan.”
Suresh Babu added, “The tax diversification led to relocation from Chennai to Hyderabad. At the time, the United AP government imposed 12 per cent entertainment tax on films made within the AP and 24 per cent on films shot outside, which prompted the industry to change. The film industry reaches out to filmmakers, even in remote areas of the AP. “